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Zhejiang Jonway Motorcycle Manufacturing Co.,Ltd
Add:Houruan, Lunan, Luqiao District, Taizhou City, Zhejiang, China
Tel:+86-576-82423979
Ph:+8613968693970
E-mail:tao@jonway.com

Buick Enspire Concept Headed For Beijing

- Apr 10, 2018 -

Buick will use the an event before the Beijing motor show to reveal an all-electric crossover concept, dubbed the Enspire.

It’s just a teaser at the moment, but the Enspire looks to be a slinky, smooth-edged continuation of the formula laid out by theAvenir (2015) and Avista (2016).

Where those cars were designed by General Motors global teams – with a strong Australian influence – for American tastes, the Enspire is aimed squarely at the burgeoning Chinese market.

Buick has shifted more than nine million cars in China since being introduced as part of a SAIC-GM joint venture in 1998. The classic American brand is charging in the east, growing 4.0 per cent to 92,007 sales in Q1 this year.

Although it battles a beige image in North America, the brand actually outsells Honda, Audi, BMW and Mercedes-Benz in China – up to 80 per cent of its sales come from that market.

We’ll be keeping a close eye on the Enspire, which is set for anApril 17 unveil. Stay tuned


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